What I Do
Smart strategy rooted in storytelling
I help brands find their voice, build lasting customer relationships, and drive real growth through sharp messaging, intuitive lifecycle strategy, and creative campaigns that actually connect. Whether you're starting from scratch or scaling fast, I bring clarity, momentum, and a little magic to the mix.
Hourly Consulting
From $125/hour
Sometimes you don’t need more hands, you just need an expert. Ideal for thought-partner brainstorms, CRM or brand focused audits, and messaging reviews.
From $1,000
Revolutionize your marketing impact with our forward-thinking service, designed to elevate your campaigns into the future. Unlock new potential in creative engagement and redefine success within your industry.
Monthly Retainers
From $3,600
Great for go-to-market launches, brand refreshes, and lifecycle builds. From pre-launch CRM ecosystems to brand positioning, project work gives you expert partnership with a specific end goal. Get in touch for these customized solutions.
Project Packages
Brand Marketing
Strong brand strategy isn’t just about a moodboard and a mission statement. I help companies define their voice, clarify positioning, and create messaging that actually converts. From complete brand architecture to campaign storytelling, I use consumer insights and creative intuition to build brands people remember. One recent project made a 2x difference is RoAS. Your branding matters.
Product Marketing
Great products need a point of view and a plan. I turn consumer insights into clear positioning, then lead cross-functional go-to-market launches that deliver real traction. My product marketing projects have led to increasing sales +32% MoM, as well as a GTM launch that led to a #3 ranking in the App Store in the first week of release.
Lifecycle Marketing
CRM is one of the strongest tools businesses have to generate revenue. It’s shocking how many brands aren’t prioritizing this free channel. I build email, SMS, push, and in-app journeys that increase revenue, boost LTV, and optimize growth. Whether you need a post-purchase flow or a full ecosystem, I can help both strategize and execute your owned channels. One of my favorite lead drip revamps drove conversion up 9% to 13.5% and generated an extra $2 million in revenue!
Project Management
Especially when it comes to producing creative for an acquisition engine, creative teams need leadership to align on goals and keep them focused. I’ve directly managed 4 in-house creative teams, and during my agency days I improved our weekly output by 2X through team check ins and overhauling our Wrike process. See what a difference I can make for you, so your growth team lowers CAC and never runs out of test creatives.
My Expertise
Strategic Leadership
Alignment powers growth. I step in as a fractional Head of Marketing to mentor teams, manage channel owners, and turn scattered efforts into a single growth engine. I’ve coached and managed squads from five-person startup pods to an eighteen-member global creative team, leveling up skills and ensuring team alignment to achieve goals.
Mentorship
If you’re interested in career coaching or don’t know where to start when negotiating your next offer, get in touch. Part of my personal mission is to elevate folks who want to accelerate their career. I’ve successfully helped a mentee of mine go from customer service rep to senior CRM manager, and make six figures in the process.