Unlocking big ideas through small, joyful obsessions.

I’m Sonja Bistranin, an independent marketing strategist with a WSET Level 2 palate, the mic behind the dating-meets-wine podcast SituationSips, and proud dog mom to an angel chihuahua/cattle dog mix named Pumpkin. When I’m not building lifecycle funnels for clients, you’ll catch me drafting fantasy worlds, creative writing on my blog, or sweating out a love-love rally on the tennis court.

Curiosity and genuine connection power my work. I decode the nose of a Pouilly-Fumé, uncover the story hidden in your brand metrics, and chase plots from blank page to finish line. If you want strategy with heart and craft, let’s pour a glass (virtual or real), swap ideas, and create something unforgettable.